She was a popular yoga guru. Then she embraced QAnon …
QAnon — the baseless conspiracy theory that claims that a cabal of Satan-worshipping, blood-drinking elites control politics and media — is closely identified in political circles with some supporters of former President Donald Trump. But it also has a toehold in yoga and wellness circles.
Themes like everything is connected, nothing happens without a purpose, and nothing is what it seems are central to both yoga philosophy and conspiratorial thinking.
“If you’ve been practicing yoga, these are going to be very familiar ideas to you,” said Matthew Remski, a former yoga teacher and journalist who hosts a podcast about conspiracies, wellness and cults called Conspirituality.
During the pandemic, many yoga teachers began to speak more openly about their belief in conspiracies, to the point that there is now a term to describe this phenomenon: the “wellness to QAnon pipeline.”
To understand what wellness and conspiracy theories have in common, I decided to follow the radicalization journey of a Los Angeles-based Kundalini yoga teacher named Guru Jagat (to hear the full story, subscribe to the LAist Studios podcast Imperfect Paradise: Yoga’s “Queen of Conspiracy Theories,“ which publishes on Jan. 3).
An LA yoga teacher with celebrity followers
Guru Jagat was born as Katie Griggs but used her “spiritual name” professionally.
She ran a Kundalini yoga studio in the Venice neighborhood of Los Angeles called the RA MA Institute for Applied Yogic Science and Technology, where she taught celebrities like Alicia Keys and Kate Hudson. Part of why she was so popular was that she was something of a contradiction: She wore white flowing clothes, wrapped her hair in a turban, and could chant in Sanskrit, but she also swore profusely and talked about sex and fashion in class.
Jaclyn Gelb first took a class with Guru Jagat in 2013 and was immediately drawn in.
“A yoga teacher that talked like that, that was real. That was grounded,” she recalled. “I knew instantly. This is my teacher.”
Soon, Gelb was practicing four to six hours a day, taking cold showers (which is a Kundalini yoga thing), and trying to get friends and family to join.
Gelb always liked that Guru Jagat was an edgy disruptor, unafraid of speaking her mind. Before the pandemic, she spoke about conspiracies occasionally, but that seemed like part of her schtick. But after the pandemic started, Gelb noticed her teacher beginning to speak more openly in class and in her podcast, Reality Riffing.
Guru Jagat shared her belief that the government wanted everyone at home for reasons other than public health. She suggested that the coronavirus was being sprayed in airplane chemtrails. She said that artificial intelligence was controlling our minds and suggested meditation as a way to take back control.
“And she said, ‘This is what you get for spending the weekend on YouTube, watching alien videos,’” Gelb recalled. “That caught my attention, because it was like, ‘Oh, she’s, she’s falling into rabbit holes.’”
Soon, Guru Jagat was defying local stay-at-home orders to practice maskless and in-person. On her podcast, she began to interview controversial people with fringe beliefs, like Arthur Firstenberg, a New Mexico-based writer and activist who believes 5G wireless internet caused the coronavirus pandemic.
Gelb said it was hard for her to watch her teacher change, but she also couldn’t look away. She began to wish someone close to Guru Jagat would “figure out a way to wake her up, a way to snap her out of it.”
But in December 2020, Gelb reached her limit. That’s when Guru Jagat invited David Icke to speak at the studio and on her podcast.
“That just was not something that the woman I knew before would do,” Gelb said. “That was so deeply offensive.”
Icke is a well-known conspiracy theorist and antisemite who claims that reptilian extraterrestrials control the world. By the time Guru Jagat interviewed him in January 2021, he’d been banned from Twitter for spreading falsehoods about COVID.
Their conversation ranged from the lockdown to other far-right talking points.
“The wellness industry, it’s been hijacked by all of this, this kind of woke agenda,” she said.
Guru Jagat wasn’t the only yoga teacher to plunge down the conspiracy theory rabbit hole during the pandemic.
From yoga philosophy to conspiratorial thinking
Remski, the host of Conspirituality, noticed a number of yoga teachers flirting with QAnon during the early months of the pandemic. At first, he suspected it was a marketing ploy. With yoga studios around the country suddenly closed, teachers were forced to compete for the same online audience. But as the pandemic progressed, some teachers, like Guru Jagat, did not walk back their rhetoric.
Of course, many people practice yoga without believing in conspiracy theories. However, yoga philosophy and conspiratorial thinking have a lot in common, Remski said, making it easy to slide from the former into the latter.
In both circles, there is an emphasis on “doing your own research” and “finding your own truth.” And many people who practice and teach yoga distrust Western medicine, preferring to find alternative solutions or try to let their body heal itself.
“The relativism around truth, which has so long been a part of wellness culture, really reared its head in the pandemic,” said Natalia Petrzela, an author and historian at The New School. “This idea that ‘truth is just in the eye of the beholder’ is something which can feel kind of empowering when you’re sitting in yoga class, but when it’s the pandemic, and that kind of language is being deployed to kind of foment, like, vaccine denial or COVID denialism, it has the same power, because we’re all steeped in this culture … it can be used for real harm.”
QAnon, in particular, may have a particular resonance for yoga practitioners, according to Ben Lorber, a researcher at Political Research Associates, a think tank that monitors right-wing movements, because both communities share the idea of a higher truth accessible to a select few.
The secret truth that QAnon followers believe is that the world is controlled by “the Deep State,” an evil cabal of elites who worship Satan and sexually assault children. In yoga, it’s more nuanced, but could include ideas like enlightenment or spiritual awakening.
One follower leaves, but others remain
Jaclyn Gelb stopped taking classes with Guru Jagat; she was angry with her former teacher.
“She was so intelligent. She had so much power,” she said. “She could have done so much good.”
But as Guru Jagat radicalized, she kept many of her followers.
Nancy Lucas is another one of Guru Jagat’s long-time students who said she liked hearing what she called “every side of the story” in her class and on her podcast.
“I think she was giving people from all walks of life that opportunity to come there and speak and give their point of view,” she said. “I do think she felt that the press was being biased, and I think I do too. I mean, if you’re banning people’s comments from Twitter and Facebook, we don’t have an open forum for dialogue.”
Guru Jagat’s story came to a sudden, unexpected end on Aug. 1, 2021, when she died of a pulmonary embolism. She was 41.
Since her death, her yoga studio, the RA MA Institute, initiated an elaborate period of mourning, including two weeks of continuous chanting, a gong ceremony, and a 13-day-long “Mayan ceremony for clarity and direction.”
Since then, Guru Jagat has become a saint-like figure to many of her followers.
In a YouTube tribute, student Angela Sumner described her this way: “Even if you think that she’s a scam artist, even if you think she’s a conspiracy theorist, you can’t look at her eloquence and her teachings and deny that she is one of the greatest teachers that’s ever lived during our time.”
To hear the full story, listen to Imperfect Paradise: Yoga’s “Queen of Conspiracy Theories” from LAist Studios beginning Jan. 3.
Transcript :
ROB SCHMITZ, HOST:
Since the insurrection at the U.S. Capitol two years ago, we’ve learned a lot about QAnon. It’s a baseless conspiracy theory rooted in antisemitic tropes about elites worshipping Satan and drinking children’s blood. And while the QAnon movement is most closely identified with the far right, it is also found in yoga and wellness circles. This is the story of one Los Angeles yoga influencer who went down the conspiracy theory rabbit hole. Emily Guerin from member station KPCC and LAist reports.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: Inhale and exhale.
EMILY GUERIN, BYLINE: She was born Katie Griggs, but for most of her adult life, she went by Guru Jagat.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: Now we’re going to do five minutes of addiction meditation, not three minutes, ’cause everybody is too messed up.
GUERIN: Guru Jagat ran a Kundalini yoga studio in Los Angeles called the RA MA Institute for Applied Yogic Science and Technology. She had celebrity clients. She had a book deal, a clothing line, studios in Majorca and New York, and tens of thousands of Instagram followers. Here she is in a YouTube video from 2016 leading a class.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: Thumbs right here, and then you’ll squeeze each back molar, like, little compression, is sa ta na ma. Breathe through the nose.
GUERIN: A big part of why she was so popular was that she dressed and acted like a deeply spiritual yogi, but she also swore and talked about sex and fashion. This is a YouTube video of a class she taught in February 2021.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: That’s ultimately what all spiritual practice is for. Can I be cleaning up the dog [expletive] and having, like, an ecstatic experience because I get to do this? Like, that’s the extreme, right?
JACLYN GELB: I was, like, all in. A yoga teacher that talked like that, that was real, that was grounded – I knew instantly this is my teacher.
GUERIN: Jaclyn Gelb began taking yoga classes with Guru Jagat back in 2013. She told me that Guru Jagat had occasionally talked about conspiracies before the pandemic, but as it progressed, she began to speak more openly.
GELB: This is engineered by the government. There’s a reason they need to keep us at home. You need to be looking at that. And she said, this is what you get for spending the weekend on YouTube watching alien videos. And, I mean, that caught my attention ’cause it was like, oh, she’s falling into rabbit holes.
GUERIN: In the beginning of the pandemic, Guru Jagat suggested specific foods, yoga poses and breathing exercises to stay healthy. But over time, she began to defy local stay-at-home orders. Here’s Guru Jagat teaching maskless and in person in late May 2020, in a class that was later shared on Instagram.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: We now have that AI technology where they know how to control your mind.
GUERIN: In December 2020, Guru Jagat invited a well-known conspiracy theorist and antisemite to come speak.
GELB: When she brought in David Icke, I mean, that just was not something that the woman I knew before would do. That was so deeply offensive.
GUERIN: Among other things, Icke claims that reptilian extraterrestrials control the world. By the time Guru Jagat interviewed him on her podcast in January 2021, he’d been banned from Twitter for spreading falsehoods about COVID.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: We’re in this global lockdown. We know there’s other reasons for it besides what they’re telling us.
DAVID ICKE: Well, I’ve been researching and writing and talking about this now for 30 years. And over that period, I’ve gone very, very deep in the rabbit hole.
GUERIN: By this point, student Jaclyn Gelb had stopped taking classes with Guru Jagat.
GELB: It was a very hard, confusing time, but mostly I was really angry. She was so intelligent. She had so much power. She could have done so much good.
GUERIN: But Guru Jagat kept many of her followers. Nancy Lucas is another one of Guru Jagat’s longtime students, and she told me she liked hearing what she called every side of the story.
NANCY LUCAS: I think she was giving people from all walks of life that opportunity to come there and speak and give their point of view. I do think she felt that the press was being biased, and I think I do, too. So…
GUERIN: About coronavirus or…
LUCAS: About a point of view. I mean, if you’re banning people’s comments from Twitter and Facebook, we don’t have an open forum for dialogue.
GUERIN: To be clear, millions of people enjoy practicing yoga and don’t fall down conspiracy rabbit holes. But for Guru Jagat, there were a number of things that influenced her radicalization, some that are personal to her and some that had to do with her yoga practice. Matthew Remski is a journalist who hosts a podcast called “Conspirituality.” And he told me there’s actually quite a bit that yoga philosophy has in common with conspiratorial thinking, themes like everything is connected, nothing happens without a purpose and nothing is what it seems.
MATTHEW REMSKI: So if you’ve been practicing yoga, these are going to be very familiar ideas to you.
GUERIN: One of the central concepts in QAnon is that there is a secret alternative truth. Ben Lorber is a researcher at Political Research Associates, a think tank that monitors right wing movements.
BEN LORBER: And you see that in also a lot of yoga and wellness communities – right? – where, you know, you stumble upon a kind of hidden knowledge that only you and a select few others have access to.
GUERIN: QAnon followers believe that many experts are part of the so-called Deep State. Yoga practitioners can also be skeptical of Western medicine and science. And in both circles there’s this emphasis on doing your own research and finding your own truth.
(SOUNDBITE OF ARCHIVED RECORDING)
GURU JAGAT: So that meditation helps you to start to have the power of your mind to create your own narrative and your own reality.
GUERIN: We’ll never know what would have happened to Guru Jagat – if she would have become more extreme, or maybe she would have changed her views – because on August 1, 2021, she died of a pulmonary embolism. She was 41. Here’s a woman named Angela Sumner talking about her in a YouTube tribute.
(SOUNDBITE OF ARCHIVED RECORDING)
ANGELA SUMNER: Even if you think that she’s a scam artist, even if you think she’s a conspiracy theorist, you can’t look at her eloquence and her teachings and deny that she is one of the greatest teachers that’s ever lived during our time.
GUERIN: Since her death, her yoga studio, the RA MA Institute, has kept going full speed. And she’s kind of become an angel-like figure watching over them. There’s even an altar to her at the back of the studio.
For NPR News, I’m Emily Guerin.
(SOUNDBITE OF MUSIC)
SCHMITZ: To hear the full story about Guru Jagat, check out Emily’s new podcast, “Imperfect Paradise: Yoga’s Queen Of Conspiracy Theories.”
(SOUNDBITE OF MUSIC) Transcript provided by NPR, Copyright NPR.
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