He made up a conspiracy theory to see how people would respond to it — and it took off. Here’s what he learned
Whether it’s the heavy dusting of stubble or the way he sinks deep into the TV news set’s plush red chair, Peter McIndoe looks stressed. Distressed even.
It’s the summer of 2019 in Memphis, Tenn., and the recent college dropout is there to share his avian gospel. The movement he created, almost by accident, when he’d showed up to a rally and scrawled three inane words on a sign is still in its early days. But that message — “Birds Aren’t Real” — would soon spawn rallies, viral videos and credulous media coverage.
Peter McIndoe, pictured in the centre here at an event, is the founder of the satirical conspiracy movement, Birds Aren’t Real.
Peter McIndoe, founder of the satirical conspiracy movement, ‘Birds Aren’t Real,’ has written a new book written from the perspective of his “character.”
When people thought Peter McIndoe was serious with his “Birds Aren’t Real” slogan, he really leaned in to his new conspiracy theory leader persona.
Peter McIndoe is the founder of the satirical conspiracy movement that insists birds aren’t real.
Peter McIndoe appears on a local American TV program.
